This is the video of my talk from Agile on the Beach 2014 where I spoke on how to apply agile test-first principles to the development of business strategy.
Many businesses struggle with the strategy chasm between their business goals and product pipelines – what should we do? how should we approach it? what strategies will work?
Through case studies and examples, I show how the power of a meaningful mission, clear vision and measurable goals can be combined with a test-first approach to business strategy to create better strategies that deliver more quickly with lower risks – and with far less political and opinion-driven pressure.
I hope you enjoy the video, all feedback is very welcome.
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